Float Sense is a floatation therapy company located in Burnaby, British Columbia. After a few years in business, Float Sense felt the need to refresh their web presence.

Calmness & fluidity

Float Sense wanted their new website to evoke the same sense of calmness and fluidity that clients experience in their float tanks.

I proposed a redesign that focused on establishing visual hierarchy so that clients could easily navigate the website and access information. This was achieved by creating a clearer site layout, grouping relevant information together, and adhering to a set of branding guidelines for colour and typography.